Who needs [m] spark?
Who do we want to work with?
[m]spark as a platform for technological innovations, cooperating closely with the largest group of media agencies on the Polish market, is looking for suppliers of innovative solutions in the area of broadly-defined marketing.
There are several possible cooperation scenarios:
Sessions
PitchDay dedicated to start-ups* and mature companies that offer new innovative MarTech / AdTech solutions.
The size, country of registration and stage of development of the company do not matter, the most important thing is a working product/service, which is ready to be scaled via commercial activities.
The PitchDay is publicly announced, the presentation takes place within a strictly defined period of time in front of the Committee and key managers from the GroupM’s various divisions.
Individual invitations
Dedicated to start-ups and mature companies that offer new innovative MarTech / AdTech solutions.
The size and stage of development of the company do not matter, the most important thing is a working product/service, which is ready to be scaled via commercial activities.
The PitchDay is publicly announced, the presentation takes place within a strictly defined period of time in front of the Committee and key managers from the GroupM’s various divisions.
Acceleration
Acceleration is dedicated only to start-ups* . The size and stage of the company’s development should meet the definition given below, development stage at least MVP.
The acceleration is usually announced publicly once a year. The presentation takes place within a strictly defined period of time in front of the Committee and key managers from the GroupM’s various divisions.
The companies participating in the Acceleration can count on substantive support with the development of the product and business model, possibility to use a test environment and possibility to receive funds from a partner fund, Knowledge Hub Venture Capital [link http://kh.vc/ ].
- audience/marketing data
- marketing analytics
- performance & attribution
- mobile & web analytics
- customer data platform
The competences
Individuals and companies interested in the cooperation are encouraged to fill in the form
Advertisign & Promotion
- display & programmatic advertising
- mobile marketing
- native/content advertising
- search & social advertising
- public relations
- video advertising
- mobile apps
- interactive content
- video marketing
- e-mail marketing
- content marketing
- optimalization, personalization, testing
- marketing, automation & campaign/lead management
- CMS & web experience management
- DAM & MRM
- SEO
- call analytics and management
- ABM
- events, meetings, webinars
- social media marketing & monitoring
- advocacy, loyalty, referrals
- inluencers
- community & reviews
- bots & live chat
- customer experience, service & success
- CRM
- retail, proximity & IoT marketing
- channel, partner & local marketing
- sales automation enablement & intelligence
- affiliate marketing & management
- e-commerce marketing
- e-commerce platform & carts
Data
- dashboard & data visualisation
- buisness/customer intelligence
- IPaas, cloud/data integration
- DMP
- compliance & privacy
- talent management
- product management
- budget & finance
- collaboration
- project workflow
- agile & lean management
- vendor analysis
Management
Definition of a "start up" by [m]spark:
The originator or originators, person conducting business activity or a commercial law company registered in Poland or in the European Union within the last two years at most, having an active, modern and technologically advanced product which performs broadly-defined advertising tasks and responds to the marketing needs of clients and brands.