Paweł Tkaczyk

Pawel Tkaczyk has a degree in computer graphics, but his passion is e-marketing. He has been associated with the Internet marketing industry since 2006. For more than 10 years, he managed advertising campaigns for clients in the Polish market, as well as in Czech, Hungarian, Russian and Ukrainian.

In MediaCom media house he spent almost a year creating and implementing Google AdWords advertising strategies for leading clients such as P&G, Volkswagen Group (Volkswagen, Seat, Skoda, Audi and Porsche), Danone, Żywiec Zdrój. For almost three years he was a certified by Google as a trainer. He conducted training on managing advertising campaigns in Google Adwords and supporting the Google Analytics system. At the same time he provided Internet marketing classes for postgraduate students of the Kozminski University, Lazarski University and Collegium Civitas.

He has all the current AdWords, Analytics certificates and in November 2017 has received the Expert certificate under the DoubleClick Proframmatic Experts programme.

He has led campaigns for clients such as: Coca-Cola, Bayer, Pekao, Skoda, Microsoft, Nestle, Play, P&G

Currently, at GroupM, he coordinates the activities of the SEM team of specialists, cooperates with the Agency’s key clients in developing their business using Google tools, and develops the services provided by the SEM Agency.