{"id":939,"date":"2020-08-16T16:35:00","date_gmt":"2020-08-16T14:35:00","guid":{"rendered":"https:\/\/mspark.ac\/en\/?p=939"},"modified":"2020-10-28T15:08:56","modified_gmt":"2020-10-28T14:08:56","slug":"instreamly-livestreaming-is-the-future","status":"publish","type":"post","link":"https:\/\/mspark.ac\/en\/instreamly-livestreaming-is-the-future\/","title":{"rendered":"Instreamly \u2013 livestreaming is the future"},"content":{"rendered":"<p><span style=\"color: #0a2567;\"><strong>[m]spark: Where did the idea for\u00a0Instreamly\u00a0come from?<br \/><\/strong><\/span><\/p>\n<p><span style=\"color: #0a2567;\"><strong>Instreamly:<\/strong><\/span> As active streamers, we have seen how few sources of monetization exist for small and medium-sized creators. At the same time, the process of cooperation between the streamer and the brand seemed possible to automate. Awareness of the niche and the availability of tools has allowed Instreamly to be developed.<\/p>\n<p>\u00a0<\/p>\n<p><span style=\"color: #0a2567;\"><strong>[m]spark: What categories are the most popular for livestreaming?<br \/><\/strong><\/span><\/p>\n<p><span style=\"color: #0a2567;\"><strong>Instreamly:<\/strong><\/span> The epicentrum of livestreaming is gaming, but that&#8217;s going to change. In our opinion, the growing of\u00a0live-streaming\u00a0popularity is an inevitable and undeniable trend associated with the development of data transmission technologies. At the same time, the live broadcast responds to the needs of the audience. Therefore, we currently associate\u00a0live-streaming\u00a0mainly with gaming, we should be more interested in the egalitarian nature of technology than the thematic scope of streaming.<\/p>\n<p>\u00a0<\/p>\n<p><span style=\"color: #0a2567;\"><strong>[m]spark: What industries do you think are promising in the future?<br \/><\/strong><\/span><\/p>\n<p><span style=\"color: #0a2567;\"><strong>Instreamly:<\/strong><\/span> At this moment we observe the growing of\u00a0live-streaming\u00a0popularity in the field of traditional sports. It&#8217;s a business that goes from TV to the internet. The real revolution will be the already observed, very dynamic growth of the IRL (in real life) category. We are confident that internet users will broadcast daily activities such as cooking, repairing the car or preparing makeup.<\/p>\n<p>\u00a0<\/p>\n<p><span style=\"color: #0a2567;\"><strong>[m]spark: What is the profile of the viewer?<br \/><\/strong><\/span><\/p>\n<p><span style=\"color: #0a2567;\"><strong>Instreamly:<\/strong><\/span> Currently, in the case of gaming, they are mostly young men, between 13\u00a0nd\u00a029\u00a0year old. That is, a group that is very difficult to communicate using only traditional tools.<\/p>\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized is-style-rounded\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/mspark.ac\/en\/wp-content\/uploads\/2020\/09\/Szymon-Kubiak-300x300-1.jpg\" alt=\"Szymon Kubiak\" class=\"wp-image-951\" width=\"150\" height=\"150\" srcset=\"https:\/\/mspark.ac\/en\/wp-content\/uploads\/2020\/09\/Szymon-Kubiak-300x300-1.jpg 300w, https:\/\/mspark.ac\/en\/wp-content\/uploads\/2020\/09\/Szymon-Kubiak-300x300-1-150x150.jpg 150w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/figure>\n\n\n\n<p><em><strong>Szymon Kubiak<\/strong> \u2013 head of business at the largest Polish esports organization which called Devils.one. Previously, for more than 4 years he was associated with MediaCom Warsaw as head of content creation. Co-author of the largest influencer and gaming campaigns in Poland for clients such as Play and Coca-Cola. Winner of awards: Effie, innovation, Golden Arrow, Grand Prix of the creature, Webstar and Mixx. He gained experience in cooperation with such brands as Volkswagen, Play, Sony Mobile, GlaxoSmithKline, Bayer, the Coca-Cola Company. Head of the esport &amp; gaming working group at IAB Poland, co-founder of the largest esports conference in Poland-esport forum.<\/em><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized is-style-rounded\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/mspark.ac\/en\/wp-content\/uploads\/2020\/09\/msawicki_-\u2014-kopia-300x300-1.jpg\" alt=\"Maciej Sawicki\" class=\"wp-image-952\" width=\"150\" height=\"150\" srcset=\"https:\/\/mspark.ac\/en\/wp-content\/uploads\/2020\/09\/msawicki_-\u2014-kopia-300x300-1.jpg 300w, https:\/\/mspark.ac\/en\/wp-content\/uploads\/2020\/09\/msawicki_-\u2014-kopia-300x300-1-150x150.jpg 150w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/figure>\n\n\n\n<p><em><strong><em>Maciej Sawicki<\/em><\/strong><em> \u2013 co-founder of the Devils.one esports organization. Co-owner of the FoszerSawicki production house and animation Better story studio. He has started working on the electronic sports scene since 2003. He is winner of Polish Esport Awards 2017, winner of grand Video Awards 2017 for a series of electronic sports promoting. Maciej Sawicki is leading the program &#8220;mission esport&#8221; in Onet.<\/em><\/em><\/p>\n<\/div><\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[m]spark: Where did the idea for\u00a0Instreamly\u00a0come from? Instreamly: As active streamers, we have seen how few sources of monetization exist for small and medium-sized creators. At the same time, the process of cooperation between the streamer and the brand seemed possible to automate. Awareness of the niche and the availability of tools has allowed Instreamly [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":958,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[20,21,22],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Instreamly \u2013 livestreaming is the future - mspark<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mspark.ac\/en\/instreamly-livestreaming-is-the-future\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Instreamly \u2013 livestreaming is the future - mspark\" \/>\n<meta property=\"og:description\" content=\"[m]spark: Where did the idea for\u00a0Instreamly\u00a0come from? 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